Put Your Chest to the TV Test

Oh my, it has finally happened. That's right ladies and gents, TV's embedded in t-shirts! From what I understand, the new medium is being used solely to broadcast advertisements and branding messages. This was apparently a marketing craze in the U.S which has now been licensed in Canada by a company based in Toronto, called Splash Marketing & Promotions. The sickest part is that they can stick the screen on the front or back of a shirt, a dress, a jacket, whatever!